Disrupt the Market. Don’t Just Enter It.
We’re not here to give you cookie-cutter strategies. We’re here to roll up our sleeves and make your brand impossible to ignore.
Who We Are.
RebelG is the growth partner for ambitious, founder-led beauty brands who refuse to play by the old rules.
We know this industry inside out – and we know how to challenge it.
With brand strategy, growth consulting, and market expansion expertise, we help beauty businesses break through, not blend in.
What Makes Us Different?
WE DON’T JUST TALK GROWTH – WE’VE LIVED IT. FOUNDED BY MARIA WATSON, A SEASONED BRAND EXPERT WHO SCALED AND SOLD HER FIRST AGENCY TO OMNICOM AND HAS BUILT, GROWN AND ADVISED INDEPENDENT BRANDS LIKE JKMU SCHOOL, MESSIAH & EVE AND STUDIO10.
- Hands-on and practical – we work inside your brand, not just around it.
- Commercially driven – focused on results, from sales to retail wins.
- Well connected – from retailers to media and investors, we open doors.
- Independent like you – we get the founder journey because we’ve been there.